Episode 39: SUSTAINABLE FASHION AND DIGITAL TRANSFORMATION WITH XWASTED'S TYLER MATHES

Lots of people have ideas. But making them is another thign entirely. Tyler Mathes had an idea for a completely sustainbable fashion brand. And in November 2020, Tyler launched his own sustainable fashion label XWASTED, which offers ethically produced basics made entirely from recycled materials that would have otherwise become landfill or ocean waste.

He's also a digital marketer and e-commerce specialist with more than 15 years of experience working with a diverse range of brands, ranging from start-ups to global names such as Bang & Olufsen, Neuw Denim and Georg Jensen.

More recently Tyler has established his own digital marketing agency, From Little Things, where along with a small team of creatives he works with brands such as HoMie, Vavoom, Clothing The Gap, Bathware Direct and Henry Bucks to develop and drive their digital marketing sales and marketing operations. They've also had the opportunity to contribute work to important change-making projects such as Future Landfill and The Million Dollar Teddy Bear.

When not getting digi with it at work, Tyler lives by the beach in Anglesea with his wife and three young kids.

https://from-little-things.com/ https://xwasted.com/